ABOUT US
THE STORY
WhiteHelena Jewelry began with a simple belief:
The things we wear every day can brighten the day in unexpected ways.
I find inspiration in everyday moments--the changing colors of the seasons, morning light, a favorite cup, a walk outside, or a combination of colors that catches my attention. I translate those moments into jewelry that is designed to be worn, enjoyed, and become part of everyday life.
Each piece at WhiteHelena Jewelry is handmade in my studio with care and attention to color, comfort, and craftsmanship. My goal isn't to create jewelry for special occasions alone, but pieces people naturally reach for because they enjoy wearing them.
I named my business WhiteHelena in memory of my mother, Helena Weiss. Helena is traditionally associated with light, and Weiss means white in German. Together, the name reflects the spirit I hope each piece carries--a spark that becomes part of someone's day
Edeet Eskinazi
Founder & Designer at WhiteHelena Jewelry
OUR INSPIRATION
We’re inspired by everyday life.
A walk through the garden. Morning light. Fresh flowers. A favorite coffee mug. Unexpected color combinations. Moments that make us stop and look again.
Inspiration doesn’t follow a schedule. It appears in the everyday moments that catch our attention.
Every WhiteHelena collection begins with one of those moments.